Join us as we review the current trends driving video viewing and engagement across the social media ecosystem – and what’s different when it comes to branded video experiences.
In this webinar, Tania Yuki, Shareablee CEO and Founder, will present:
- Which platforms, categories and creators are responsible for driving consumer viewing behaviors in branded video in the U.S.
- Video best practices for effective shareable video creation, and what resonates with consumers pertaining to topic, format, length, tone and more
- Measurement approaches for branded video performance across platforms - strengths, challenges, and what's in store for marketers in the future